AW'25 CRYPSIS
CRYPSIS ˈkrip-səs. : an exploration of visual concealment using patterns and prints that allow us to blend into our surroundings using methods of camouflage and mimicry.
Mimicking the beauty of nature we bring you a collection of prints that possess hidden properties and strengths.
VICEROY: mimic the monarch
NAUTILUS: propel forward
EVERLAST: eternal strength
CHAMO: camouflage like a chameleon
STAR X LOVERS
Introducing Summi Summi’s spin on Shakespeare’s tale of Romeo and Juliet. From the 16th century to the 21st century, a true love story reimagined.
A collection drenched in dramatic rich hues and symbolism exposing the beauty that reveals itself in the midst of turmoil.
Hand-painted prints meld the feud between Capulet and Montague, unveiling the timeless affirmation that love always wins.
A rose by any other name would smell as sweet so inhale deeply, this collection will ignite your senses and immerse you into one of the world’s greatest love stories.
HOUSE OF SUMMI
Shuffle the deck of a fate,
draw a card and wait
Wicked games come to life with dragon hearts,
hibiscus spades and palm tree clubs
Playing for a royal flush,
hold a sturdy poker face,
the only card you need is an Ace
Double up, never stop,
this collection offers white magic luck
with a cherry on top!
don't eat the sunflwrs
DON'T TAKE LOVED ONES FOR GRANTED
DON'T SPEND TOO MUCH TIME INDOORS
DON'T SWEAT THE SMALL STUFF
DON'T FORGET TO SMELL THE ROSES
This collection organically conceptualised from an artwork our co-creative director painted, reminiscent of childhood days spent on her family farm in Dark Corner just over the hill from Sunny Corner.
Sunflowers are a tribute to her late sister, Stacey.
A collection filled with hand painted prints that represent the cycle of life, from seedlings to blooms and the beautiful simplicity of life in the countryside.
Reconnect to your roots, tap into the biodynamic rhythms of nature and all of its free offerings. Embrace the light that emerges from darkness.
DO RISE WITH THE SUN AND REST AS IT SETS
DO PICK A PANSY AND OFFER IT TO A STRANGER
DO PLANT SUNFLOWER SEEDS AND SHOWER THEM WITH LOVE
DO REMEMBER THE ONES THAT WATCH OVER US FROM ABOVE
DO BE DARING AND RIDE BAREBACK OFF INTO THE SUNSET
manifest this.
Shoot north toward the northern rivers for a spiritual awakening, fall short and find solitude on Palmers Island, the home of Summi Summi.
It’s here founder Ash Vallis does her greatest manifesting.. not with meditation or witchy rituals but simply her belief in the universe delivering the goods.
Hard work is over rated. Take a leaf out of Summi Summi’s book..do less, way less and manifest more, way more.
This collection will have you dreaming up your best life with moody colour combos, hand painted prints featuring secret sigils, celestial dreams, elevated motifs and of course a homage to palmers island where dreams really do come true.
Wait for a full moon in retrograde and heat yourself a raw cacao in your backwards running microwave, journal your greatest desires and wallah!
Think, believe and receive our friends.
You’re welcome.
SAN STATE
A state of saudade, melting from warm rays, longing for lost love.
Sail away to the tranquil sands of Sicily in this thoughtfully curated selection of statement pieces.
Audacious shapes drenched in perennial colours, hand dipped ombré fabrics & hand painted prints evoke a sense of sublime.
This eclectic collection showcases our signature ribbed cotton, a smooth linen rayon blend & the lux addition of silk.
San State boasts to possess all your sabbatical needs from terry towelling robes to our latest revolution, shimmery lycra swimwear.
SEND SNACKS
When life gives you lemons, squish them into your duffle with your latest Summi Summi & escape seaside!
This collection features punchy block colour ways, bold statement prints & hand painted motifs.
Watch the days float away as you sip on an G&Ts, absently turning the pages of the #1 New York Times best seller ‘The subtle art of not giving a f*ck’. Remember, all you truly need to be happy, is a bag full of Summi! O & snacks..Send snacks!
TWIN FLAME
Born in the fire of paradise, this collection will have you on the run, away from the bright lights.
Escape to golden waves by the shore, embrace the burn of your twin flame, freeze time, rewind.
Featuring our infamous block colours with a lean to the darkside complete with hand drawn original motifs, be branded by Summi Summi and free your inner baddi.
GOOD LUCK HIGHWAY
It all started with a stripe, and a longing for the west coast of LA.
A mindfully crafted trans seasonal collection in an array of luxe fabrics featuring bold prints, stunning colourways and form flattering shapes.
This collection will have you packing up the cadillac to hit that long strip of highway with your ride or dies!
An unparalleled opportunity to dip into slow days soaking up the coastline coupled with wild nights under the scorpion moon, dancing up a storm in dusty boots & throwing down mezcal..all we can say is, Good Luck!
GOOD LUCK HIGHWAY - SWIM
It all started with a stripe, and a longing for the west coast of LA and so it was only fitting we gathered our Aussie A-team to jet set over to the states to shoot this campaign!
MISTER HADIMI
This collection featured a custom handpainted print by Summi Summi founder, Ash Vallis and her partner, Mister Hadimi! The campaign was shot in Bali while on their family holiday!
